Hi, I'm Scott A. Dennison
I help home services business owners to solve their two major challenges - the difficulty of attracting more and better clients and the constantly evolving process of selling them on your services.

If your home services company is seeking to improve in either it's marketing approach or it's results from marketing, ClientTrap "Core" Training along with our one-on-one coaching will help you.

Since 2012 I've been generating leads for home services companies, primarily roofing contractors, and have helped them to accomplish many of their goals.

One company was so well positioned online that after a powerful hail storm, they received over 1000 calls in 36 hours.

That same company, in 2016 shattered it's previous sales record of $2.5M in sales by installing 504 new roofs and posting $8.6M in revenue.

Another client, a commercial roofer gets the opportunity to bid on almost every job in their region - all due to their online position and selling systems.

But now the need for help is greater than I can offer individually. So we're introducing ClientTrap Core Training combined with one-on-one coaching.

But you should also know, how very much alike we are...

Every road to success starts somewhere...
I started out as a contractor's kid. My Dad was an underground utility contractor.

Early on, I was exposed to the pressure that comes when there is less work coming in...

Several of the early sales jobs I had were working with contractors, friends of the family were all entrepreneurs and owners of home services businesses. We were alike and I liked their "blue collar" ways.

When the internet emerged as a business marketplace I got involved early and started an online company. But I had no idea what I was doing.

We tried a lot of things... but nothing seemed to work...

As we were investing our own money to get it going, there were many times I felt overwhelmed, maybe even depressed. At that point we tried hiring an "expert".

I could write a book about that experience.

The remedy and only real path forward was for me to learn everything I could about marketing online and selling to the customers we found there.

Tens of thousands of dollars invested in education and I finally discovered what truly works and what doesn't work.

Here's The Rest of The Story

Yes, I was able to transition from my first online business having failed to writing two books about the topic...

Yes, each and every client I worked with achieved reasonable and in some cases a high return on their investment...

And yes, if I were willing to ignore the changes in Internet marketing, my agency would very likely still be doing well.

But the "lead generation" business is filled with fraud. And liars. I can't run a business that way.

In early 2020 I began to plan a way to help my "friends", to overcome the real reason they are struggling to get more and better clients and earn their business.

Scott shows off his book, "80/20 Internet Lead Generation" from 2015
It's Your Turn To Succeed!
Most of the home services companies that struggle to get more and better clients suffer from a lack of visibility online.

A homeowner searching on Google  who does not see your business listed there doesn't know that you exist.

Other firms don't have enough reviews or some poor reviews and they get filtered out of the initial search.

Those that do get contacted by a prospect about a home services project sometimes find that their weak or non-existent sales process costs them the job.

If you can relate to any of this, then ClientTrap "Core" training along with one-on-one coaching to answer questions and help you implement changes to your systems will get you on the right track.

But don't take my word for it...

Here is What Clients Have Said...
Jon Crawford
"Scott created and ran all of our Google ads and our Maps GMB program. For 4 years we were #1 in SW Houston. Then I retired!"

Calumn McKay
"A month and I'm getting hits on my website, leads coming in...Scott, you have catapulted me at least two years ahead, in a period of one month."
Don W Doll
"Scott showed me an 'easy way' to get reviews. We seek to earn 5 Stars on every carpet or tile job. Our 225+ reviews ranks us #1 in Google."
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To your success,

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